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Admission Resources for Schools
To support the professional development of independent school admission officers, NAIS provides the following resources: Click on School Administration when you Browse Resources by Topic for admissions and marketing information and guidance on topics such as: - Attrition studies;
- Tuition, pricing, and financial aid trends;
- Admission activity and benchmarking;
- Sample admission policies;
- Demographics research;
- Advocacy and communication strategies;
- Enrollment contracts;
- Marketing and market research;
- And many more.
Many books and publications geared toward supporting admissions activities are also available. Among the more popular publications are: - Marketing Independent Schools in the 21st Century
- Make the Choice of a Lifetime: Choose an Independent School (brochure for parents)
- Independent School magazine's issue devoted to "Marketing Your School" (Vol. 58/3)
Admissions professionals also have access to NAIS's statistical resources, including: - StatsOnline for customized data collection and reporting; and
- National results on statistics such as tuition, enrollment, attrition, student diversity, and admission activity.
Be sure to also browse the Government Relations and Equity and Justice sections of the site for advisories and resources specific to legal, regulatory, and multicultural issues in admissions. Useful links to other organizations supporting the needs of admissions professionals include: Many local, state, and regional associations also provide valuable training and support to admission professionals at member schools of their associations. |
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